Why You Should Acquire Custom Apparel for Your Business
Why Custom Printed Tshirts for Your Business is the Way to Go
The Tshirt Printing world today has changed in more ways than just one. Societal impact and image have become part and parcel of doing business. What was the in thing yesterday is old fashioned today and customizing apparels has become not only a necessity but also ideal. We are therefore going to look at the reasons as to why this is actually necessary and what impact it has on the business.
Thsirt Printing 101: Coating The Screen With Emulsion
Depending on how good your air circulation is and how many screens you coat at one time, your drying time can be anywhere from an hour for one screen to overnight for a rack full. The drying time will also depend on the relative humidity in your geographic region. Remember that the area where the screens are drying with emulsion should be a clean room with minimal dust being airborne. Dust that falls onto the surface of the wet emulsion on the screen is most likely to cause pinholes or blockage within your stencil area.
Once the screen is dry it is very light sensitive and all steps hereafter up until the screen is taken out of the exposure unit should be done in subdued yellow or red light.
Branding is one of the foremost reason why you ought to customize your business attires. It enables you to sell out the image of the business to the world. A good and friendly image means more customers and vice versa. The best way achieve this is having beautifully crafted apparels which posses the name of your business. By wearing the apparels, the employees are automatically appointed ambassadors of the company wherever they go.
The next reason why you get customized apparels for your business is credibility. That small logo at the front of stunning polo shirt says a lot about the company even before you utter a single word. If it is attractive chances are that they are the first thing that catches the eye of the potential customers. it therefore serves as a way of promoting your organization. It is a form of advertising that is referred to as a walking billboard in the business world.
Thsirt Printing 101: Exposing The Screen
When the timer stops and the light has gone off, turn off the vacuum and remove the screen from the exposure unit. Take off all of the film and tape.
Exposure units come in various sizes and this will limit your ability to do oversized work if you buy a very small unit. For instance, my exposure unit is only big enough to expose 20 X 24 frames maximum outer dimensions. If I wanted to take on printing signs, I may not be able to produce the size screens needed. So your exposure unit is one piece of equipment that you should purchase with your business goals in mind.
More often than not you will be approached different types of people just for donning the apparels. They will most likely query you on the nature of the business and how it compares to its competitors. You are therefore entitled to give the best representation of the business and in return you will get gain a new customer. On the other hand if they are already customers they could offer invaluable feedback on your products and service delivery and probable areas that need improvement.
T-shirt design: Take your time and explore your concept: Sketch it out, go for a walk, create a few variations, have something to eat, do a full brainstorming process. Then sleep on it. And do it over again. If it comes to you straight away, great. But explore other options just in case.
In the case of a supermarket or retail store, the apparels will get to serve as uniforms for the employees. This makes it easy to pinpoint an employee from the buyers in case a customer needs to be assisted with something from the store. The attires usually make employees to be easily recognized in the store and in turn, enhances good service delivery to customers.
Just like in football where strangers unite in supporting a team, the customized apparels holds the employees together. This is because it makes them feel that they are one since they represent similar brand. Relation among them is boosted which results in ample working conditions since the employees are free with one another and help each other out whether at the workplace at home. These results in a great working environment.
Prepare your artwork properly: Use Pantone Colours when screen printing, the printers will love you for it. They'll also love you if you outline text and expand any strokes you may have. There are plenty of good tutorials out there depending on whether you're using Illustrator or Photoshop.