Reasons Why You Should Acquire Custom Apparel for Your Business
Being in the business sector in this day and age, it is not enough to just make enormous profits. Societal impact and image have become part and parcel of doing business. What was the in thing yesterday is old fashioned today and customizing apparels has become not only a necessity but also ideal. We are therefore going to look at the reasons as to why this is actually necessary and what impact it has on the business.
Thsirt Printing 101: Artwork
Four color process is the recreation of a full color image using halftones for each of cyan, magenta, yellow, and black inks. Instead of open areas where the ink will pass, there are areas of various size dots. The density and size of the dots determines the percentage of ink printed. This uses four screens to recreate a wide array of colors in a full color print
The first reason for customizing business attires for your business is branding. It enables you to sell out the image of the business to the world. It affects how your customers will relate to your business. Well customized apparels that perfectly embody your brand is a very efficient marketing tool that should not be overlooked. By wearing the apparels, the employees are automatically appointed ambassadors of the company wherever they go.
Credibility is next in line as to why you need custom apparels for your business. Potential customers often feel that a company is somewhat real when they are served by company employees wearing similar apparels with the company's logo artistically printed on them. They speak volumes that would take a lot of time in explaining. They get to draw curious people who will definitely want to know about the business. They are commonly referred to as walking billboards which are very efficient if you are to reach out to many people.
Thsirt Printing 101: Going To Press :
When you make a cross hair use a medium tip black Sharpie and make the lines bold so you can see them through the emulsion on a new screen. Your pallet will have to be somewhat clean so you may see the black lines easily. You shouldn't let too much shirt felt and spray tack build up on the pallet anyway. A clean, smooth pallet will give better results especially with halftones. Square the lines off with the edges using a right angle drafting tool. It's nice when it hangs off the pallet on one side of the square so you can do it pretty quick by putting it flush to one edge and make sure the ruler guide is long enough to cross the pallet at least from shoulder to shoulder.
More often than not you will be approached different types of people just for donning the apparels. From those who relate to the product to those that are curious to know about the business, what line of business you deal in, what goods and services are offered. This gives you the chance to be able to explain to them the nature of your business and how to acquire your goods or services. On the other hand if they are already customers they could offer invaluable feedback on your products and service delivery and probable areas that need improvement.
Thsirt Printing 101: Washing Out The Stencil
Quickly take your screen to your washout booth and immediately wet both sides. Once the screen is wet it is relatively safe in regular light. Wet, uncured emulsion will be less reactive to light at this point. Gently rinse the screen on both sides with standard garden hose pressure from a hand trigger spray nozzle. Be very gentle on the ink well side. This side is always slightly under cured and may look different in color and appear slimy or sudsy. This is normal. After gently rinsing both sides of the screen for about a minute or so turn the screen so that the substrate side faces you and let stand for a minute. Now focus on spraying the water directly at and through the image areas of your design.
The apparels also serve as uniforms for example in the case of a supermarket. This makes it easy for the customers to differentiate the employees from their fellow buyers. Good service delivery is therefore optimized.
The employees get to have a sense of togetherness every time they wear the attire. Whether it is the manager or just a mere store man, they get to have a good working relation at the workplace and even outside. The company or rather brand they represent serves as glue that binds them together. These results in a great working environment.