The Essential Laws of Tshirt Printing Services Explained
Why Custom Apparel for Your Business is the Way to Go
Customizing business apparels has become a very important aspect of the business world today. This has led to many business having to think outside the box if you are to stay relevant in the society. They include printing the business logos, objective and even motto on different types of attires. To help us in understanding this practice, we shall look at its significance in the business world today.
Thsirt Printing 101: Adjust the Off-Contact Distance -- The screen MUST be set to sit slightly off the shirtboard. This is called off-contact printing and is how all good printing is done. Some presses have adjustments for this. Others will need to have the screen shimmed from underneath. Either way, you may need to put a thin piece of cardboard under the edge of the frame so it will hit the shirtboard as the screen comes down. This may seem unorthodox, but again, trust me. You need to keep the screen from 1/16″ to 1/8″ off the shirt and no matter how well made a manual press is, the tip of the screen is going to move downward when you get to the end of the stroke and nothing is going to keep it off the board but a simple shim.
The first reason for customizing business attires for your business is branding. It is like a mirror that reflects you as a business to the world. A good and friendly image means more customers and vice versa. Well customized apparels that perfectly embody your brand is a very efficient marketing tool that should not be overlooked. The customized attires also get to give employees a sense of belonging.
Credibility of the company becomes more real in the face of potential customers when they encounter company employees donned in well designed company attires. That small logo at the front of stunning polo shirt says a lot about the company even before you utter a single word. If it is very stunning chances are that people will be attracted to it. This is, therefore, a wonderful marketing strategy. They are commonly referred to as walking billboards which are very efficient if you are to reach out to many people.
Thsirt Printing 101: De-Hazing
Sometimes the ink you have printed through the screen will stain the mesh. When the stains become bad, you will want to remove them for various reasons. Hazing can cause ink flow problems and even emulsion adhesion complications.
More often than not you will be approached different types of people just for donning the apparels. From those who relate to the product to those that are curious to know about the business, what line of business you deal in, what goods and services are offered. This gives you the chance to be able to explain to them the nature of your business and how to acquire your goods or services. On the other hand if they are already customers they could offer invaluable feedback on your products and service delivery and probable areas that need improvement.
Thsirt Printing 101: Film Positives - After your artwork is created and/or separated you will need to convert it to all black and produce what are known film positives. This is simply your design in all black on a clear film like overhead transparencies but much more opaque. If your art has more than one color, you will need a film positive for each different color. This is where you print the film separations out onto your clear film. It is this film positive that you will use to make your screen. This step will require a computer and a printer as well as inkjet or laser film.
In the case of a supermarket or retail store, the apparels will get to serve as uniforms for the employees. This is because they make it easy for a potential customers to seek help from an employee without confusing them with fellow customers. The attires usually make employees to be easily recognized in the store and in turn, enhances good service delivery to customers.
Just like in football where strangers unite in supporting a team, the customized apparels holds the employees together. Whether it is the manager or just a mere store man, they get to have a good working relation at the workplace and even outside. Relation among them is boosted which results in ample working conditions since the employees are free with one another and help each other out whether at the workplace at home. These results in a great working environment