Why You Need Custom Tshirt Printing for Your Business
The Tshirt Printing Business has changed in more ways than just one. This has led to many business having to think outside the box if you are to stay relevant in the society. With this came the need to customize your apparels with business logos, motto or even objectives. We are therefore going to look at the reasons as to why this is actually necessary and what impact it has on the business.
Thsirt Printing 101: Coating The Screen With Emulsion
In order to deposit a thicker layer of emulsion on the substrate side, you will need to coat the substrate side first. Always make coating passes length wise starting at the bottom. Then follow with a second or third coat from the ink well side of the screen. This will push much of the emulsion to the substrate side and it should look very glossy with a wet sheen. Now we dry the screen in a level rack with the substrate side facing down. This will allow gravity to keep the emulsion thickest on the substrate side. Make sure the drying rack is either light safe or in a light safe room, level, and has sufficient air circulation. Poor air circulation will result indimpled emulsion and an unusable screen.
The first reason for customizing business attires for your business is branding. It is like a mirror that reflects you as a business to the world. A good and friendly image means more customers and vice versa. The best way achieve this is having beautifully crafted apparels which posses the name of your business. The employees also get to have a sense of entitlement for being the company's ambassadors.
Credibility of the company becomes more real in the face of potential customers when they encounter company employees donned in well designed company attires. Having dozen of employees wearing similar attires with the company logo makes potential customers have a sense of trust in the company. They speak volumes that would take a lot of time in explaining. it therefore serves as a way of promoting your organization. They are commonly referred to as walking billboards which are very efficient if you are to reach out to many people.
Thsirt Printing 101: De-Hazing
The chemical needed to do this is called haze remover or de-hazer. This comes in different types of products. Some are spray-able and others are a paste or gel like and need to be swabbed onto the screen with a brush. Most will need to sit for a few minutes before rinsing out with the pressure washer.
More often than not you will be approached different types of people just for donning the apparels. From those who relate to the product to those that are curious to know about the business, what line of business you deal in, what goods and services are offered. One gets the chance to sell out their company and also and in the process get to grow their customer base. You will also acquire valuable information from those who are already customers of the business about what they think about the business performance in terms of customer care.
Imagine the design on a shirt: Having worked on both print and web over the years. I know the vast difference between design on screen and a printed piece. Don't be afraid to mock it up on a photo of a model, print it out if necessary and place it on an actual tee, and of course create your artwork at actual size.
In the business premises, the customized apparels usually bring about uniformity in the employees. This makes it easy to pinpoint an employee from the buyers in case a customer needs to be assisted with something from the store. The customized apparels makes employees of the business to stand out from the many customers in the store.
The employees get to have a sense of togetherness every time they wear the attire. Whether it is the manager or just a mere store man, they get to have a good working relation at the workplace and even outside. They become like one family and easily relate with each other in or outside the business premises. These results in a great working environment.