Smart Ideas: Tshirt Printing Revisited
Why You Need Custom Apparel for Your Business
Customizing business apparels has become a very important aspect of the business world today. It directly relates to the company's image. They include printing the business logos, objective and even motto on different types of attires. We are therefore going to look at the reasons as to why this is actually necessary and what impact it has on the business.
Branding is one of the foremost reason why you ought to customize your business attires. It is like a mirror that reflects you as a business to the world. The type of image you portray to your customers directly affects the business performance. Well customized apparels that perfectly embody your brand is a very efficient marketing tool that should not be overlooked. By wearing the apparels, the employees are automatically appointed ambassadors of the company wherever they go.
Credibility of the company becomes more real in the face of potential customers when they encounter company employees donned in well designed company attires. That small logo at the front of stunning polo shirt says a lot about the company even before you utter a single word. They speak volumes that would take a lot of time in explaining. it therefore serves as a way of promoting your organization. It is a form of advertising that is referred to as a walking billboard in the business world.
Thsirt Printing 101: Curing Ink On Printed Shirts
Plastisol ink is a type of ink used for screen printing textiles. Plastisol inks are the most commonly used inks for printing designs on to garments, and are particularly useful for printing opaque graphics onto dark fabrics. Plastisol inks are not water-soluble. Because the ink is made up of PVC particles suspended in a plasticizing emulsion, the ink will not dry if left for extended periods of time. Plastisol inks are recommended for printing on colored fabric and on lighter fabric; plastisol is extremely opaque and can retain a bright image for many years. Plastisol inks will not dry, and need to be cured as a result. Curing the inks can be done with a flash dryer, or a belt oven. Most plastisol inks need to reach a temperature of about 330 degrees Fahrenheit before being fully cured. Plastisol tends to sit on top of the threads instead of soaking into them, giving the print a raised, plasticized texture. When printed through higher mesh counts, plastisol inks can produce a softer feel.
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More often than not you will be approached different types of people just for donning the apparels. When people get attracted to your attire, they are bound to ask questions what the logo means or what the company does. You are therefore entitled to give the best representation of the business and in return you will get gain a new customer. A loyal customer will also enrich you with knowledge on the business performance.
Thsirt Printing 101: What Squeegee to Use
-- This is another debatable item. The rage now is a triple durometer squeegee that has a harder center around a softer outer edge. These actually do give you more control, especially if you have a lot of strength and try to flatten the blade as you make the print. (No, you really don't want to flatten the blade.) The realities are that you could pick up an "old fashioned" medium hardness blade with a sharp edge and make a great print. Notice that I said sharp edge. A sharp edge shears off the ink cleanly and will make dd a much sharper print than a dull edge blade. If you are a messy printer, you should use the wider 5″ handles. These will help keep your fingers out of the ink.
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The apparels also serve as uniforms for example in the case of a supermarket. This makes it easy to pinpoint an employee from the buyers in case a customer needs to be assisted with something from the store. The attires usually make employees to be easily recognized in the store and in turn, enhances good service delivery to customers.
Lastly, the custom branded apparels will serve to reinforce comradeship and a sense of pride among the employees. Whether it is the manager or just a mere store man, they get to have a good working relation at the workplace and even outside. They become like one family and easily relate with each other in or outside the business premises. In addition, their overall performance in increased.